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- The key part of your brand is a quality product. Creating exceptional content is the number one thing.
- Rufus Griscom, Building Buzz for Your Web Project, SXSW 2006
- If you are out there, you have fans. You have a champion. Organize these champions. You probably know who your best customers are. Make them a star on your site. Make those people your superheroes.
- Jamison Stafford, Building Buzz for Your Web Project, SXSW 2006
- When you do a good job, you'll feel like people are bothering you. If you have a product that's interesting enough, then people will come to you.
- Joanna Angel, Building Buzz for Your Web Project, SXSW 2006
- I always wrote with the idea that what I put out there is going to stay there. Once I publish something, it has been published. I've never deleted more than one or two posts from my site. I don't think that there are takebacks. I don't feel right about it.
- Alison Headley, Digital Preservation and Blogs, SXSW 2006
- If you write a post and put it on a blog, that's a historical document. If you change your template, then that entry looks completely different. It's the same words, but not the same meaning. This all depends on what historical questions that people will be asking and we can't know what they will want.
- Josh Greenberg, Digital Preservation and Blogs, SXSW 2006
- Hiring has been a gradual process. We only hire someone when we really need them. It takes a while to get people up to speed. Our rule of thumb is to only hire when absolutely necessary.
- Cabel Sasser, Sink or Swim, SXSW 2006
- We did a variant of the intern thing. We hired people as consultants for a specific thing and then if they were good, offered them a job.
- Joshua Schachter, Sink or Swim, SXSW 2006
- Every day that we spent not improving our products was a wasted day.
- Joel Spolsky, Sink or Swim, SXSW 2006
- Make software that you want to use and that you would want to use often. As long as you are making something that you want to use, then your heart will be in it.
- Cabel Sasser, Sink or Swim, SXSW 2006
- No matter what we do, we are always going to have Us versus Them moments. We can separate, yell or talk to each other and draw a truce. You won't agree with everybody. It doesn't mean the other person is an idiot.
- Jimmy Bise Jr., Us and Them: A Blog Conversation Survival Guide, SXSW 2006
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